Internal - Logo Review

Sixteen directions for the EQAR mark

The Medallion (below) is the direction currently live on the site. These other fifteen are genuinely different explorations, not variations on it, so there’s a real choice to make. This page is for internal review only - it’s in the site navigation for now so you can review it, but it isn’t meant for public visitors.

EQ

Medallion

A hairline coin seal, like an official stamp or document mark. Restrained, trustworthy, and legible at any size - the direction currently live on the site.

Arch

A minimal architectural arch, nodding to Mediterranean stonework without literally drawing a building.

Horizon

A calm horizon line with a rising sun above it - the coastline and a fresh start, rendered abstractly.

E Q

Monogram

Just the initials, set in serif, no icon at all. Quiet and confident - works well as a small app-style mark.

Column

An abstracted skyline of columns - architecture and stability, without a literal building icon.

Wave Seal

A seal like the medallion, but with a single wave line through the center instead of a beaded bezel - the sea, understated.

Compass Point

A four-point star suggesting direction and guidance, without drawing a literal compass.

Twin Arc

Two arcs meeting to form one mark - two founders, two markets, one company.

EQ

Document Stamp

A framed square mark with corner ticks. Reads like an official paperwork stamp rather than a coin - leans more “legal/consulting” than “real estate.”

EQAR

Wordmark Only

No icon at all, just the name with a small connecting flourish. The most minimal, most confident option - common among top-tier advisory firms.

EQ

Laurel Crest

Thin abstracted olive branches framing the initials - Greek heritage and quiet achievement, without a literal award-badge laurel.

Interlocking Rings

Two overlapping circles, one per brand color - two founders, two markets, meeting in the middle.

Ascending Steps

A minimal staircase rising to a point - progression and a clear path, echoing “Your Trusted Path to Greece.”

Diamond Facet

A faceted gem outline - precision and value. Reads slightly more “jewelry” than the others, worth weighing against that.

Anchor Point

An abstracted anchor - maritime Greece and the idea of something secure to hold onto.

EQ

Sunburst Seal

A seal with rays radiating outward instead of an inward bezel - Aegean light, more optimistic and open than the Medallion.